Philanthropy Journal - Fundraising/Giving Articles

Social networks: A tool for fundraising

Elizabeth Floyd — Tue, 06 May 2008 17:44:48 -0400

Participants in Facebook’s recent fundraising challenge agree that social networking, when coupled with traditional fundraising principles, can add to nonprofit coffers.

Endowments as grantmaking strategy

Elizabeth Floyd — Tue, 06 May 2008 16:37:15 -0400

Many grantmakers are wary of providing general operating support, but an endowment can be an integral tool in helping strong organizations make longer-term programmatic plans.

Fostering a fundraising culture

Elizabeth Floyd — Tue, 06 May 2008 16:30:09 -0400

For organizations that have raised individual donations, but never had a coordinated fundraising program, growth can be daunting. This article outlines goals for building a funding base.

Creative uses of life insurance

Elizabeth Floyd — Mon, 21 Apr 2008 12:14:11 -0400

"The black sheep of planned-giving vehicles" is not inherently inappropriate, says this article on charitable uses of life insurance. Rather, its traditional uses are simply overshadowed by bad press.

Turning events into major gifts

Elizabeth Floyd — Fri, 18 Apr 2008 13:24:26 -0400

Fundraising events, often a donor's first impression of an organization, can make or break a major-gift prospect, says this new GuideStar article.

The importance of a gift acceptance policy

Elizabeth Floyd — Tue, 15 Apr 2008 15:33:02 -0400

Knowing when and why to say ‘no’ to a gift ultimately will serve your nonprofit well, philanthropic experts say.

Matching-gift programs

Elizabeth Floyd — Mon, 07 Apr 2008 18:15:25 -0400

A matching-gift program can be effective even in the face of corporate scandal and a dismal economy, says this article from Blackbaud Professional Services.

Grantmaking with racial equity

Elizabeth Floyd — Tue, 01 Apr 2008 13:45:57 -0400

This GrantCraft guide explores what it means to incorporate concern for racial equity into grantmaking, whether as a main focus or simply a way to enrich a group's perspective.

Using solicitations to build trust

Elizabeth Floyd — Tue, 25 Mar 2008 14:44:12 -0400

Of all factors that determine whether an individual will donate to a nonprofit, trust is the best predictor, a communication expert says.

What gay and lesbian donors want

Elizabeth Floyd — Thu, 20 Mar 2008 17:40:41 -0400

Donna Red Wing paints a portrait of the gay or lesbian donor with statistics, motivations and personal experience.