May 11, 2008

Good brands don’t hurt

Choosing the right name and logo in the early stages of brand development will force you to define your mission, values and target audience, says marketing expert Drew Neisser. First in a two-part series.

General Marketing Tips

Make marketing a board priority

Education, planning and evaluation can help a nonprofit board of directors see the benefits of marketing.

Media Relations

Communicating during a crisis

Planning, preparation and consistency can help nonprofits communicate effectively during crisis situations.

Online/Email Marketing

Thirty-minute email newsletter makeover

Email-marketing expert Suzanne Norman offers tips for boosting the effectiveness of your email newsletters.

Messaging/Branding

Making newsletter articles ‘pop’

Heather Denkmire of grantwinners.net offers tips on how to hook, and keep, your newsletter readers.

Jobs

Program Manager
Blue Cross and Blue Shield of North Carolina Foundation
Business and Finance Director
Greene Resources, Inc.
DIRECTOR FOR DEVELOPMENT
Catholic Charities of the Archdiocese of Newark

Resource Directory

PledgeMaker by SofTrek Corporation
PledgeMaker Fundraising Software and Donor Management Solutions
NFP Consultants, Inc.
Serving nonprofits for over 16 years in fund raising, fund accounting and much more.

Next Webinar

June 24 - Building board enthusiasm for fundraising, details

Lunch 'n' Learn

May 29 - Growing your nonprofit through effective marketing, details

Our Mission

To help people understand, support and work in the nonprofit and philanthropic world, and help them recognize and solve social problems.